Greg Flynn revolutionizes restaurant franchising by managing a diverse portfolio of over 1,245 locations, generating more than $2 billion in annual revenue. His strategic acquisitions strengthen brands like Taco Bell and Panera Bread while maintaining operational excellence. Flynn places a strong emphasis on robust franchisee support, including extensive training and technology integration, which fosters accountability and boosts profitability. Additionally, his focus on economies of scale translates small savings into significant profits across the board. This innovative approach has positioned Flynn as a game changer in the competitive restaurant landscape, with more insights waiting to be explored.
Key Elements
In examining the key elements of Greg Flynn's restaurant franchising success, one can't overlook the company's impressive scale and business overview.
With a diverse portfolio of brands and substantial annual revenue, Flynn's approach offers valuable insights for potential franchisees.
Understanding the operational structure and support systems in place will be essential for anyone considering a partnership in this dynamic industry.
Company Overview
Greg Flynn's company operates 1,245 restaurants across well-known brands, generating approximately $2 billion in annual revenue. This impressive scale includes popular chains such as Taco Bell, Panera Bread, Applebee's, and Arby's.
Employing nearly 50,000 individuals across 33 states, Flynn's organization stands out as the first privately held franchise company to exceed $2 billion in sales.
The company's focus on economies of scale allows for small savings at each location to translate into significant profits. Through strategic acquisitions and a keen understanding of the franchise landscape, Flynn has positioned his company for sustained growth and success.
Effectively reshaping the restaurant franchising model, Flynn maintains a commitment to operational excellence and quality customer service.
Business Overview
The company operates a diverse portfolio of 1,245 restaurants, generating around $2 billion in annual revenue through established brands like Taco Bell, Panera Bread, Applebee's, and Arby's.
Employing nearly 50,000 individuals across 33 states, it stands as the first privately held franchise company to surpass $2 billion in sales.
Unlike competitors like NPC International, which operates more units but with lower revenue, this company focuses on economies of scale. Small savings per store accumulate into significant profits.
Greg Flynn's strategic acquisitions and operational efficiencies have positioned the company as a leader in the fast-casual and quick-service restaurant sectors, continually adapting to market demands while enhancing overall performance and profitability.
Information for Franchisees
Franchisees benefit from a robust support system designed to streamline operations and enhance profitability across the diverse restaurant portfolio. This system includes extensive training programs that cover everything from daily management to customer service excellence.
Regional operators play an essential role, providing on-the-ground support while fostering a sense of ownership and accountability among franchisees. Flynn's corporate office in Independence, Ohio, offers additional resources such as HR assistance and technology support, ensuring franchisees have the tools they need for success.
Furthermore, Flynn encourages collaboration between franchisees and brand executives, facilitating a quick response to challenges. By focusing on operational efficiency and continuous improvement, Flynn empowers franchisees to thrive in a competitive marketplace, ultimately driving sustained growth and profitability.
Company Overview
Greg Flynn founded Flynn Restaurant Group, which has rapidly expanded through strategic partnerships, especially in the franchising sector.
The company boasts an impressive executive team, bringing a wealth of expertise that drives growth and innovation.
Founding of Flynn Restaurant Group
Founded in 1999, Flynn Restaurant Group quickly emerged as a powerhouse in the restaurant franchising industry, driven by strategic acquisitions and a focus on operational excellence.
The company began its journey by purchasing eight Applebee's franchises for $14 million, leveraging a unique refranchising strategy to expand further.
Today, it owns 1,245 restaurants across major brands like Taco Bell, Panera Bread, and Arby's, generating an impressive annual revenue of approximately $2 billion.
Employing nearly 50,000 individuals across 33 states, Flynn Restaurant Group became the first privately held franchise company to surpass $2 billion in sales, showcasing its commitment to operational efficiency and economies of scale that maximize profitability across its diverse portfolio.
Franchise Growth Through Strategic Partnerships
Strategic partnerships have played a crucial role in Flynn Restaurant Group's impressive growth trajectory, enabling the company to expand its footprint and enhance operational efficiencies across its diverse brand portfolio.
By aligning with key stakeholders, Flynn has successfully navigated the complexities of the restaurant industry, securing advantageous terms and resources.
These collaborations have allowed the company to leverage economies of scale, resulting in significant cost savings and improved profitability.
Additionally, strategic partnerships have facilitated access to innovative technologies and best practices, further driving operational excellence.
Flynn Restaurant Group's commitment to cultivating these relationships not only strengthens its market position but also fosters a culture of shared success among franchisees and partners alike, ensuring continued growth in a competitive landscape.
Executive Team and Expertise
The executive team at Flynn Restaurant Group brings a wealth of experience and expertise, driving the company's success through innovative leadership and a deep understanding of the restaurant franchise industry.
Their diverse backgrounds, combining finance, operations, and marketing, enable them to navigate the complexities of restaurant management effectively.
With an emphasis on accountability, regional operators are empowered to manage daily operations, ensuring high standards in cleanliness and food safety.
The team's strategic approach to acquisitions and operational efficiency has positioned Flynn as a leader in the market, maintaining a robust growth trajectory.
Their commitment to leveraging technology, such as tablets and kiosks, enhances both customer experience and operational performance, underscoring the team's forward-thinking mentality.
Franchise Revenue Comparison Analysis
Flynn Restaurant Group's impressive revenue generation sets it apart from competitors, showcasing the effectiveness of its franchise model in the restaurant industry.
With approximately $2 billion in annual revenue from 1,245 locations, Flynn outpaces rivals like NPC International, which operates 1,599 units but generates considerably less income.
This success stems from Flynn's strategic approach to economies of scale, where even small savings per store translate into substantial profits.
Employing nearly 50,000 individuals across various brands, Flynn prioritizes operational efficiency and accountability through regional management structures.
Brand Identity
Greg Flynn's approach to brand identity revolves around fostering customer loyalty through targeted programs and a commitment to service.
By maintaining a diverse portfolio of restaurant brands, he guarantees that each establishment caters to its unique audience while still aligning with the overarching company values.
This strategic focus not only enhances customer satisfaction but also drives long-term success across his franchises.
Customer Loyalty Programs
Customer loyalty programs play an essential role in shaping brand identity and fostering long-term relationships with consumers in the competitive restaurant industry.
Greg Flynn recognizes that these programs not only reward repeat customers but also create a sense of community around his brands.
By offering tailored incentives, such as exclusive discounts or special menu items, Flynn enhances customer engagement and satisfaction.
His approach integrates technology, allowing customers to easily track points and rewards through user-friendly apps.
This innovation not only streamlines the experience but also aligns with the modern consumer's expectations.
Ultimately, Flynn's focus on customer loyalty strengthens brand identity, differentiating his restaurants in a crowded marketplace and ensuring sustained growth and profitability.
Customer-Centric Service Commitment
Building on the foundation of customer loyalty programs, a strong commitment to customer-centric service further enhances the brand identity of Flynn's restaurant franchises.
Flynn prioritizes understanding customer needs, ensuring that each dining experience is memorable and tailored. Staff training emphasizes personalized service, empowering employees to make decisions that benefit the customer.
By actively seeking feedback and addressing concerns, Flynn cultivates an environment where guests feel valued. This approach not only fosters loyalty but also differentiates Flynn's brands in a competitive market.
Consistent execution of customer-centric strategies reinforces the overall brand identity, creating a welcoming atmosphere that keeps patrons returning.
Ultimately, Flynn's dedication to service excellence solidifies the franchise's reputation as a leader in the restaurant industry.
Diverse Restaurant Brand Portfolio
A diverse restaurant brand portfolio enhances Flynn's ability to cater to varying consumer preferences and market demands. By owning 1,245 restaurants across multiple established brands like Taco Bell, Panera Bread, Applebee's, and Arby's, he effectively taps into different market segments.
This strategic variety not only mitigates risks associated with economic fluctuations but also maximizes revenue opportunities. Flynn's focus on recognized names allows for brand loyalty while adapting to trends, such as health-conscious dining or fast-casual experiences.
His commitment to operational excellence across these brands guarantees that each restaurant maintains high standards of service and quality, reinforcing their unique identities. This approach positions Flynn as a formidable player in the competitive landscape of restaurant franchising.
Information for Franchisees
Franchisees benefit from a robust support structure that includes operational resources, training, and technology integration to enhance their restaurant performance.
Greg Flynn guarantees that each franchisee has access to thorough training programs focusing on best practices, food safety, and customer service.
Additionally, a dedicated support office in Independence, Ohio, provides ongoing assistance in HR and technological advancements.
Flynn's operational model empowers regional managers with ownership-like incentives, fostering accountability and a commitment to excellence.
By implementing innovative tools like tablets and kiosks, franchisees can streamline operations and improve customer experiences.
This commitment to support and innovation not only drives individual success but also strengthens the overall brand, creating a win-win situation for both franchisees and Flynn's restaurant empire.
Financial Requirements & Ongoing Fees
When considering financial requirements for franchise opportunities with Greg Flynn, potential investors need to be aware of substantial initial investments.
For instance, acquiring Applebee's franchises can cost around $14 million, while a lower entry point of $500,000 is typical for other locations.
Ongoing fees, including a percentage of gross sales and marketing contributions, further shape the financial landscape for franchisees.
14 Million for Applebee's Franchises
Investing in Applebee's franchises requires a significant financial commitment, with initial costs often reaching millions for prospective franchisees. These costs encompass various expenses, including equipment, renovations, and initial inventory.
Franchisees also face ongoing fees, which typically include royalty payments based on sales, contributing to the overall financial structure. Additionally, marketing fees are essential for maintaining the brand's visibility and competitiveness in the market.
Franchisees must also budget for operational expenses such as payroll, utilities, and maintenance. This financial landscape underscores the importance of thorough planning and financial management, ensuring that franchisees can't only meet their initial investments but also sustain their operations and drive profitability in a competitive restaurant environment.
500,000 Initial Investment Required
A substantial initial investment is required to open an Applebee's franchise, reflecting the significant financial commitment involved in the restaurant industry. Franchisees typically face costs ranging from $1.5 million to $3 million, which includes the franchise fee, equipment, initial inventory, and real estate expenses. This investment guarantees that franchisees have the necessary resources to establish a successful operation.
Additionally, potential owners must consider ongoing fees, including royalties and advertising contributions, which can impact overall profitability. However, Greg Flynn's strategic acquisitions and economies of scale help mitigate some financial pressures, allowing franchisees to benefit from a well-established brand while maneuvering through the complexities of the restaurant business.
The financial landscape remains challenging but offers potential rewards for dedicated franchise owners.
Percentage of Gross Sales
Franchisees typically pay ongoing royalties that range from 4% to 6% of gross sales, which are vital for maintaining brand support and operational resources.
These fees contribute to unified marketing strategies, training programs, and technology upgrades that enhance overall performance.
For Greg Flynn, ensuring that franchisees understand the value of these royalties is fundamental for fostering strong partnerships.
The structure not only supports brand consistency but also provides franchisees with tools to improve profitability.
By leveraging economies of scale, Flynn's franchise operations can pass on savings and innovations to individual locations, ensuring that all parties benefit.
This strategic approach to financial requirements strengthens the ecosystem of franchise ownership, promoting both growth and sustainability.
Marketing Contribution Requirements
Marketing contribution requirements typically include fees that franchisees must pay, which are essential for funding brand-wide marketing initiatives and maintaining competitive positioning in the industry.
Greg Flynn understands the importance of these contributions, as they not only enhance brand visibility but also drive customer engagement. These fees often represent a percentage of gross sales, guaranteeing that all franchisees contribute fairly to collective marketing efforts.
Flynn emphasizes transparency in these financial requirements, helping franchisees recognize the long-term benefits of their investments. Ongoing fees cover various aspects, such as national advertising campaigns and promotional events, which ultimately elevate the brand's presence.
Operational Supplies and Maintenance
Understanding the financial requirements for operational supplies and maintenance is essential for franchisees to guarantee smooth restaurant operations and uphold brand standards.
Greg Flynn emphasizes the importance of budgeting for supplies like food, equipment, and cleaning materials, which can greatly impact profitability.
Franchisees must also consider ongoing fees for maintenance services, which ensure that restaurants operate efficiently and remain compliant with health regulations.
Regular investments in equipment upgrades and repairs help avoid costly downtime.
Flynn's model encourages franchisees to leverage collective purchasing power, resulting in reduced costs for supplies.
Financing Options
When it comes to financing options, Greg Flynn's approach showcases a variety of strategies that franchise owners can explore.
He emphasizes in-house financing solutions, while also highlighting alternative funding sources and government-backed loan providers.
These options can greatly ease the financial burden of expanding or acquiring new franchises.
In-House Financing Options Available
In-house financing options provide franchisees with flexible funding solutions tailored to support their growth and operational needs.
Greg Flynn's approach allows franchisees to secure capital without relying solely on traditional banks. This innovative strategy simplifies the financing process, enabling franchisees to focus on expanding their businesses rather than maneuvering through complex loan applications.
By offering direct financing, Flynn guarantees that franchisees have access to the necessary resources for renovations, equipment upgrades, and marketing initiatives.
This model not only fosters a more robust partnership between Flynn's organization and its franchisees but also enhances overall operational efficiency.
Consequently, franchisees can more easily achieve their goals, driving sustained growth and profitability across the diverse restaurant brands in Flynn's portfolio.
Alternative Funding Sources Available
Franchisees can explore various alternative funding sources beyond traditional bank loans to support their growth and operational needs.
Crowdfunding platforms have gained popularity, allowing franchisees to raise capital from a large pool of individual investors.
Additionally, private equity firms and venture capitalists often seek opportunities in the franchise sector, providing substantial funding in exchange for equity stakes.
Franchisees can also consider peer-to-peer lending, which connects borrowers directly with investors, often at competitive interest rates.
Equipment financing is another option, enabling franchisees to acquire necessary tools without a significant upfront cost.
Ultimately, these alternative funding sources can help franchisees secure the necessary capital to expand their operations and enhance their profitability.
Government-Backed Loan Providers
Government-backed loan providers offer valuable financing options that can help franchise owners secure capital with favorable terms and lower interest rates. These loans are essential for entrepreneurs looking to expand their operations or start new ventures.
Programs like the Small Business Administration (SBA) loans provide accessible funding, often requiring less collateral than traditional loans. Franchise owners can leverage these resources to invest in renovations, equipment, or staff training, enhancing overall efficiency and customer experience.
Training & Support Offered
Greg Flynn's restaurant franchises prioritize thorough training and support for their staff.
They offer extensive onboarding sessions that prepare new employees for their roles, alongside continuous skill enhancement programs to keep everyone updated.
Additionally, operational training workshops guarantee that team members are well-equipped to maintain high standards in service and efficiency.
Comprehensive Onboarding Sessions
Thorough onboarding sessions at Flynn Restaurant Group guarantee that new employees receive essential training and support to excel in their roles.
These sessions cover a wide range of topics, from company culture and operational procedures to customer service excellence. New hires engage in hands-on training, which fosters confidence and competence as they adapt to their work environment.
Experienced trainers lead these sessions, providing valuable insights and addressing any questions. The program emphasizes teamwork and communication, ensuring that all employees understand their responsibilities and the importance of collaboration.
Continuous Skill Enhancement Programs
Continuous skill enhancement programs at Flynn Restaurant Group empower employees to refine their abilities and adapt to the ever-evolving demands of the restaurant industry. These programs emphasize ongoing training, ensuring staff are equipped with the latest knowledge and techniques.
Regular workshops and online resources offer employees the chance to learn about customer service, food safety, and operational efficiency. Managers receive additional leadership training, fostering a culture of growth and accountability.
Operational Training Workshops
Operational training workshops at Flynn Restaurant Group equip employees with essential skills and knowledge vital for excelling in a fast-paced restaurant environment. These workshops focus on practical applications, ensuring that staff understand operational procedures, customer service standards, and food safety protocols.
With hands-on training, participants engage in real-world scenarios that enhance their problem-solving abilities. Flynn emphasizes fostering a culture of continuous learning, allowing employees to grow and adapt as the industry evolves.
Through these workshops, team members gain confidence and competence, ultimately leading to improved service and operational efficiency. This commitment to training not only boosts employee morale but also strengthens the overall performance of the franchise, setting a benchmark in the restaurant industry.
LEGAL AND REGULATORY
In the domain of restaurant franchising, legal and regulatory frameworks play an essential role in ensuring compliance and protecting both franchisors and franchisees.
Greg Flynn navigates these requirements diligently, understanding that adherence to franchise laws can greatly impact operational success.
Franchise Legal Requirements Summary
In the domain of franchise operations, understanding legal requirements is vital for success.
Greg Flynn's extensive experience in restaurant franchising highlights the importance of adhering to key legal obligations and reviewing essential sections of franchise agreements.
These elements guarantee compliance and protect both franchisors and franchisees in a competitive market.
Key Sections to Review
Franchise legal requirements play an essential role in shaping the relationship between franchisors and franchisees, ensuring compliance and protecting the interests of both parties.
Key sections to review include the Franchise Disclosure Document (FDD), which outlines fees, obligations, and support.
Understanding state regulations and adhering to the Federal Trade Commission guidelines is imperative, as these legal frameworks govern franchise operations and mitigate potential disputes.
Legal Obligations
Understanding legal obligations is essential for both franchisors and franchisees, as these requirements govern their relationship and guarantee compliance with industry standards.
Franchise agreements must include disclosure documents, adhere to federal and state regulations, and secure intellectual property protection.
Compliance with these legal frameworks safeguards business operations, mitigates risks, and fosters trust, ultimately enhancing the overall success of the franchise system.
MARKET ANALYSIS
In the competitive landscape of restaurant franchising, emerging plant-based dining options are capturing the attention of consumers, particularly millennials.
This demographic increasingly favors sustainable and health-conscious choices, influencing menu development across various brands.
Greg Flynn's franchise operations must adapt to these shifting preferences to stay relevant and drive future growth.
Emerging Plant-Based Dining Options
As consumer preferences shift towards healthier and more sustainable dining choices, plant-based menus are gaining traction in the restaurant industry.
Flynn's franchises can capitalize on this trend, as recent data shows significant growth in plant-based options across multiple markets.
Understanding these growth trends will be vital for maintaining competitiveness and meeting evolving customer demands.
Plant-Based Menu Popularity
Plant-based menu options are rapidly gaining traction among consumers, reflecting a shift towards healthier eating habits and sustainable dining experiences.
Restaurants are increasingly incorporating these alternatives to attract health-conscious diners and cater to growing environmental concerns.
As a result, brands that embrace plant-based offerings not only enhance their appeal but also position themselves favorably in a competitive market focused on innovation and sustainability.
Plant-Based Menu Growth Trends
The surge in consumer demand for plant-based menu options is reshaping the restaurant landscape, driving brands to innovate and expand their offerings.
Major chains are introducing diverse plant-based items to attract health-conscious customers.
This trend not only meets dietary preferences but also addresses sustainability concerns, positioning restaurants to capture a growing market segment and enhance their competitive edge in the industry.
Millennial Dining Preferences
Millennials greatly influence dining trends, prioritizing convenience, sustainability, and unique experiences.
Consumer preference surveys reveal their inclination toward plant-based options and tech-savvy ordering methods, reshaping the restaurant landscape.
As Greg Flynn explores these preferences, understanding their impact on franchise strategies becomes essential for future growth.
Millennial Dining Preferences
A growing segment of the dining market reflects a shift towards healthier, sustainable, and experiential options that resonate with younger consumers.
Millennials prioritize fresh ingredients, transparency in sourcing, and unique dining experiences. They often seek out restaurants that offer customizable menus and plant-based options, driving franchises to adapt their offerings.
This trend emphasizes the importance of innovation in meeting evolving customer expectations.
Consumer Preference Surveys
Consumer preference surveys reveal significant shifts in dining habits, highlighting a growing demand for healthier and more sustainable menu options among younger generations.
Millennials prioritize transparency in sourcing and nutritional content, often opting for plant-based choices.
These preferences drive restaurant chains to adapt menus accordingly, ensuring they appeal to this influential demographic, ultimately shaping the future of dining experiences in the franchise industry.
EXIT STRATEGY
In considering Greg Flynn's exit strategy, franchise transfer procedures become essential for ensuring a smooth shift.
He must navigate ownership shift strategies that align with his long-term goals while maintaining brand integrity.
Franchise Transfer Procedures
Franchise transfer procedures play an essential role in Greg Flynn's exit strategy, ensuring a seamless shift while maximizing value for both the franchisee and the new owner.
Flynn's approach involves clearly defined processes that facilitate the transfer of ownership, including thorough documentation and assessments of franchise performance.
By maintaining open communication channels, he helps prospective buyers understand what they're acquiring, which builds trust and enhances transaction value.
Additionally, Flynn provides training and support during the changeover, allowing new owners to integrate smoothly into the operational structure.
This meticulous attention to detail not only safeguards the franchise's reputation but also empowers new owners, ensuring they're well-prepared to uphold the brand's standards and continue its success.
Franchise Ownership Transition Strategies
Greg Flynn actively develops franchise ownership change strategies that guarantee a smooth exit while maximizing value for all parties involved.
He emphasizes clear communication between stakeholders, ensuring each shift is well-planned and aligned with brand goals. Flynn's approach includes identifying potential buyers early and providing thorough training and support during the shift period.
By leveraging his extensive network, he facilitates connections that enhance marketability and attract serious investors. Additionally, he assesses each franchise's performance data to determine the ideal timing for a sale.
This strategic focus not only streamlines the exit process but also helps maintain operational continuity, ultimately leading to successful shifts that benefit both franchisees and the overarching brand.
ADDITIONAL RESOURCES
In exploring additional resources, Flynn emphasizes the importance of franchisee success stories that inspire and guide new owners.
He also highlights the value of a dedicated franchise support hotline, providing immediate assistance to franchisees in need.
Networking opportunities further strengthen the franchise community, fostering collaboration and shared insights among owners.
Franchisee Success Stories
Success stories from franchisees under Greg Flynn's leadership highlight the transformative impact of strategic management and operational efficiency on their profitability and growth.
Many franchisees report remarkable increases in revenue and customer satisfaction, attributing their success to Flynn's innovative approaches.
For instance, one franchisee doubled their sales after implementing new technology and streamlined operations introduced by Flynn's team.
Another franchisee expanded their locations rapidly, benefiting from the economies of scale that Flynn emphasizes.
These real-world examples showcase how Flynn's structured support and hands-on management style empower franchisees to thrive in a competitive market.
As they share their journeys, it becomes clear that Flynn's vision not only enhances individual franchises but also elevates the entire brand.
Franchise Support Hotline
A dedicated Franchise Support Hotline offers franchisees immediate access to expert assistance, ensuring they receive timely guidance for operational challenges and strategic decisions.
This resource stands as a crucial component of Greg Flynn's commitment to franchisee success, allowing owners to quickly address pressing issues.
The hotline connects franchisees with knowledgeable professionals who understand the nuances of restaurant operations, from staffing to inventory management.
By providing real-time support, Flynn empowers franchisees to make informed choices that enhance performance and customer satisfaction.
This proactive approach not only strengthens individual locations but also contributes to the overall success of the franchise network.
Flynn's dedication to support exemplifies his innovative vision for restaurant franchising.
Franchise Networking Opportunities
Franchise networking opportunities provide franchisees with invaluable connections and resources to enhance their business operations and growth strategies.
Through organized events and platforms, franchisees can engage with peers, share best practices, and access insights that drive efficiency.
Flynn encourages collaboration among franchisees, fostering a community where they can exchange ideas and overcome challenges together.
This network not only offers emotional support but also facilitates partnerships that can lead to joint marketing campaigns and bulk purchasing agreements, ultimately reducing costs.
Additionally, franchisees can tap into educational resources, including workshops and seminars, that provide the latest industry trends and innovations.
These networking opportunities empower franchisees, equipping them with the tools necessary for sustainable growth and success.
What Strategies Did Greg Flynn Use to Revolutionize Restaurant Franchising?
Greg Flynn revolutionized restaurant franchising by focusing on scalability, operational efficiency, and strategic acquisitions. His insights for franchise owners are centered around building a strong brand, leveraging technology, and developing streamlined processes to ensure consistency and profitability across multiple locations. This approach has led to unprecedented success in the industry. Greg Flynn’s innovative approach to franchising has also extended to other industries, including the rapidly growing pest control industry. By applying the same principles of scalability, operational efficiency, and strategic acquisitions, Flynn has been able to identify and capitalize on pest control franchise opportunities. This has allowed him to diversify his portfolio and capitalize on the increasing demand for pest control services across the country.
Conclusion
Greg Flynn's innovative strategies have reshaped the restaurant franchising landscape, setting new standards for operational excellence and growth.
By prioritizing economies of scale and effective management, he's created a thriving portfolio of well-known brands.
His commitment to exceptional customer experiences and strategic acquisitions has positioned Flynn Restaurant Group as a leader in the industry.
As franchising continues to evolve, Flynn's approach serves as a blueprint for aspiring entrepreneurs looking to succeed in this competitive market.
